“Broadacres are working hard to ensure that staff are motivated, valued and have career opportunities.”
Category: Medium Employer of the Year
For the last 30 years, family-owned Broadacres has provided comfort and luxury for the elderly residents of Barton Turf, living up to their unrivalled reputation as a leading adult care provider in Norwich.
In 2019, Broadacres Manager, Kim Lavery established a partnership with one of the UK’s leading providers of adult care apprenticeship training, Connect2Care. Her plan was to give staff the chance to develop the skills, knowledge and behaviours they needed to excel in their roles and careers.
They began their partnership by enrolling staff onto the Level 2 Adult Care Worker and Level 3 Lead Adult Care Worker apprenticeships.
Kim said: “I entered the adult care industry through an apprenticeship myself and progressed into a management role. I wanted to give our team the same opportunities. I felt it was important to work with a reliable training provider to offer our staff the best opportunities possible starting with the Level 2 Adult Care Worker and Level 3 Lead Adult Care Worker apprenticeships.”
Working towards creating a team of experts, Broadacres regularly enrol their staff onto a range of courses for continuing professional development (CPD). This empowers staff with the skills to offer further support to residents and their families.
Kim said: “Implementing apprenticeships for our staff has created a culture of learning in our business. Using skills from their learning, some of our staff take on additional responsibilities and run in-house training courses to support the wider team - our staff run training in infection control, safeguarding, diabetes and end of life care.”
With an ambition to encourage young people to consider a future in the sector and help them to get their foot on the career ladder, Broadacres have been employing and offering work experience to 16-17 year-olds since 2016.
Kim said: “Working with local schools, we offer students the opportunity to gain valuable work experience. The students often help with simple day-to-day care, serving food and drinks and running activities for the residents to encourage social interaction.”
Broadacres is an inspiration as an employer, to their local community, and other adult care providers. They encourage staff of all ages and professions to enrol on apprenticeships, improve their skills and create their own career paths. Their staff have been offered promotions after completing their apprenticeships, with others choosing to progress from their Level 2 Adult Care Worker apprenticeship onto the Level 3 Lead Adult Care Worker apprenticeship.
Kim said: “So far, we’ve had 20 of our staff complete adult care apprenticeships. In addition, one of our team members has progressed to complete their nursing degree, other staff have taken on another apprenticeship or assumed a specialist role in areas such as falls prevention or diabetes.”
Kim continued: “Since the implementation of apprenticeships, we’ve had a substantial decrease in miscommunication errors. The learning has helped staff to understand the importance of documenting everything in our work and greatly improves the handover process between shifts.”
Broadacres are working hard to ensure that staff are motivated, valued and have career opportunities. Empowering staff has given their residents access to service and care of the highest quality.